Creating your professional Facebook page

With 2 billion users, Facebook is vital for online visibility. It’s a social network where it’s possible to promote products and services. So, you need to be there!

The benefits of being active on social media

  • Grow your professional network
  • Maintain good relationships with your clients
  • Reach new clients
  • Increase your brand awareness and visibility

5 easy steps to create your page!

1

Consult this procedure for creating your page.

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2

Enter your full name and title. For the category, enter “Insurance Company”.

E.g.: Jeanne Laconseillère, Financial Security Advisor.

3

In the description/bio, specify the company or agency for which you work.

E.g.: Jeanne Laconseillère, Financial Security Advisor with iA Financial Group.

4

Cover photo: Add a professional photo. Various photos are available in the resource centre.

5

Profile photo: You must use your business photo, which is the one used on your business card, or another similar photo.

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Other resources that may be of interest